Packaging · tenn

client: Henkel

year: 2020

Packaging, hard_surfaces, Creative Direction, Art Direction

“El algodón no engaña”

This claim became famous in the 80s thanks to a long-running TV campaign that stayed on air for more than ten years. When working on brand projects, it’s essential to look back at where a brand comes from. They often carry incredibly valuable assets, and it’s crucial to consider whether these elements add credibility and authenticity to the brand today.

We are truly proud to collaborate with Henkel’s Tenn. These kinds of products were part of our everyday lives in the past — and now, they have become part of Avatar Design forever.